The means by which subscribers of a printed television schedule receive direct communication with the publication. This facilitates immediate inquiries about content, delivery issues, or subscription modifications. For example, a reader encountering a missed issue can use this resource to report the incident and request a replacement.
This communication channel offers a vital link between the publisher and the audience, fostering customer satisfaction and enabling timely resolution of problems. Historically, such methods served as the primary avenue for feedback and service requests, predating widespread digital communication tools. The efficiency of this system directly influences reader perception of the publication’s reliability and responsiveness.